Our minds are reservoirs of stories – stories about our identity and worth that utimately determine our life and our success. Neurologically, our brains are programmed to keep us safe, and overtime, it has automated thoughts, beliefs, emotions, and actions which ensure that outcome. As entrepreneurs, however, who must dive into the stress of risk and the unfamiliar. How do we reprogram our thoughts to align with our desire for success in spite of that being outside of what our brain typically considers safe?

For neuropsychologist Dr. Shannon Irvine, neuro-hacking the brain involves a combination of brain priming and breaking down neural networks that no longer serve us. In this episode, she illustrates how the conscious mind, subconscious mind, and neurochemicals affect our decisions and actions. She also lays out her 4-R Process for unpacking the stories in our subconscious, so that they can help us succeed instead of becoming our roadblocks.

When we can slow down and evaluate the stories which our mind operate on, we empower ourselves to create new stories that will shape our reality. As we choose to take our thinking off of autopilot, the way we feel things, see things, and experience the events around us will begin to change.